Amplifying Imagination – AI in the Creative Industries

A MyWorld Challenge Call delivered in partnership with Digital Catapult, funded by UKRI Strength In Places.

Companies in the creative industries are challenged to enhance the integration, advancement, or innovative application of artificial intelligence (AI) solutions that optimise creative production approaches and processes.

Digital Catapult is leading this open innovation call as part of the MyWorld programme, aiming to deliver innovation-led growth in the West of England. Successful applicants will receive £50,000 to build a new product or develop an existing prototype in response to the challenges provided.

Amplifying Imagination is a 16-week acceleration programme targeted at developers, creative studios, startups, and scaleups. Those who successfully apply will explore innovative artificial intelligence (AI) solutions optimising creative approaches or processes, specifically addressing industry challenges related to the capture, creation, delivery, or evaluation of experiences.

Digital Catapult are seeking projects that aspire to create new products, processes, services or innovative experimental prototypes which demonstrate clear advancement in the integration, application, development or assessment of AI approaches, models or products. See MyWorld’s blog on the theme of AI in the creative industries.

Opportunity Details:

Registration Opens
Registration Closes

Up to £50,000 to develop a challenge-focused proof-of-concept in response to the challenges: also access to masterclasses, workshops, and use of MyWorld facilities…Read more